For Fans Looking to Get Closer Than Ever to the Action of These Historic Olympic Games, Hospitality Packages Offer More Than Just a Ticket
LOS ANGELES — Premium seating takes center stage at the LA28 Olympic Games with the launch of new hospitality packages from On Location, the Official Hospitality Provider of LA28. Fans can now purchase ticket-inclusive packages featuring premium seats at Olympic Games venues with some of the best vantage points of the action, along with priority entry (where applicable) and access to private or shared lounges for an elevated hospitality experience. Packages also include opportunities such as entertainment, athlete meet-and-greets, and private events designed to bring fans closer than ever to historic Olympic moments. Fans can go to hospitality.la28.org beginning today to purchase ticket-inclusive packages. Following a successful pre-sale window, select sessions and hospitality tiers are already experiencing strong demand. Fans are encouraged to secure packages early to guarantee access to the most sought-after events and hospitality experiences.
Hospitality packages for most sports and events including Athletics (Track & Field), Baseball, Basketball, Flag Football, Football (Soccer) Finals at Rose Bowl, Swimming, the Opening and Closing Ceremonies and more, are on sale today. Hospitality packages for additional sports including Badminton, Cricket, Diving, Equestrian, Football (Soccer) in other metropolitan areas, and Rhythmic Gymnastics will become available on the website later this year.
Customers can choose from three different levels of hospitality packages: Leisure, Premium and Signature. LA28 Leisure hospitality packages include hospitality either at the venues, either inside or on the grounds, incorporating Los Angeles culture and flavor into everything from the décor to the culinary offerings – a fun celebration and party for passionate sports fans looking to embrace the host city, before heading to their seats to take in the action. LA28 Premium hospitality packages include access to a shared lounge within the Olympic venue with world-class food and beverage options, a vibrant social scene where fans can engage and celebrate with one another, and premium seats to take in the action. The LA28 Signature hospitality packages are higher-end packages, also including an in-venue shared lounge environment with world-class food and beverage, but with a more elevated, end-to-end service. For select sport sessions, guests have the option to purchase Signature + hospitality packages through sales representatives for a white-glove service with best available, hand-picked seating and a more end-to-end hospitality experience, with staff greeting you upon arrival and escorting you into the venue and to your seats and/or hospitality space. These rare packages can include shared lounge access or private suites.
For those seeking an intimate setting to host clients, friends and family, Private Suites are also available via LA28 Hospitality sales team in various venues, featuring optimal sightlines of the competition, unmatched privacy, and all-inclusive hospitality. Fans can register interest on the LA28 hospitality website and a sales agent will be in touch. Hotel Accommodations will also be available through an “add-on” service for existing packages. If guests are interested in “adding on” a hotel to their package, they can fill out a form on the hospitality website that will initiate a sales agent to reach out and explore our list of guaranteed options in prime locations.
Finally, the Platinum Access Programs and Packages are for groups that are looking for access to the most coveted seats and the most popular sporting sessions for end-to-end program management. Platinum Access Packages are an elevated, turnkey 3- or 4-nights option with access to high-end accommodations and top-tier Olympics tickets and hospitality. They are built around highly desired sessions and best-in-class properties and will include access to our dedicated fleet of specially permitted vehicles. Platinum Access Programs are where exclusive hospitality meets customization. These programs are fully bespoke itineraries, built around your preferences, ensuring an Olympic Games journey as distinctive as you and your guests. Both Platinum Access Packages and Programs can be booked through the Platinum Access team and sales reps.
“Global excitement for the LA28 Olympic Games is already building,” said Paul Caine, President of On Location. “Our hospitality program is designed to bring fans closer than ever to the historic action and create memories they will remember for a lifetime with an elevated and seamless hospitality experience so guests can enjoy the excitement and not worry about the details.”
All LA28 Hospitality Program packages include a guaranteed ticket to an Olympics sporting or event session of your choice, plus an in-venue hospitality experience. As of today, Official Hospitality packages will be on sale continually through the LA28 Games and provide guaranteed access to Olympic Games tickets. The LA and OKC Ticket presale also begins today and runs through April 6. For fans looking for official tickets to Olympics sporting events without hospitality, sign up for LA28’s newsletter at la28.org to be notified about future ticket draws*.
The LA28 Hospitality Program, operated by On Location, is the only official and secure source for hospitality packages bundled with tickets for the LA28 Olympic Games. In purchasing hospitality packages outside official channels, buyers run the risk that tickets or packages will not be delivered or will be cancelled.
In recognition of Visa’s long-standing partnership with the Olympic and Paralympic Games, @Visa is the official Way to Pay.
About On Location
On Location is a global leader in premium experiential hospitality, offering ticketing, curated guest experiences, live event production and travel management across sports, entertainment, fashion and culture. On Location provides unrivalled access for corporate clients and fans looking for official, immersive experiences at marquee events, including the Olympic and Paralympic Games, FIFA World Cup 2026, Super Bowl, NCAA Final Four, and more. An official partner and/or service provider to over 150 iconic rights holders, such as the IOC (the Milano Cortina 2026 and LA28 Olympic Games), FIFA, NFL, NCAA, UFC, WWE, and PGA of America, the company also owns and operates a number of its own unique experiences. On Location is a subsidiary of TKO Group Holdings, Inc. (NYSE: TKO), a premium sports and entertainment company.
About the LA28 Olympic and Paralympic Games
LA28 will bring the Olympic and Paralympic Games to Los Angeles in 2028, uniting more than 15,000 of the world’s greatest athletes in a celebration of sport, culture and human potential. Set against a diverse collection of venues only Southern California can deliver, from the Pacific Ocean to Hollywood stages to world-class arenas, Los Angeles will become the third city ever to host three Olympic Games, following 1932 and 1984, and will also host its first ever Paralympic Games. The LA28 Games will celebrate historic milestones including becoming the first Olympic Games in history to feature more women athletes than men, the debut of new Olympic and Paralympic sports and becoming the first Games since 1948 to not build any new permanent infrastructure. Operating as an independently funded, non-profit organization, LA28 has built a strong foundation of successful commercial partnerships alongside licensing, hospitality, ticketing and with the support of the International Olympic Committee.
*NO PURCHASE OR PAYMENT REQUIRED TO REGISTER, ENTER OR WIN. RESTRICTIONS APPLY. ELIGIBILITY SUBJECT TO VERIFICATION. MUST BE AT LEAST 18 YEARS OF AGE AT TIME OF REGISTRATION. TERMS, DEADLINES AND PROCESS SUBJECT TO CHANGE. OFFICIAL TERMS FOR THE LA28 TICKET DRAW ARE AVAILABLE HERE.
View source version on businesswire.com: https://www.businesswire.com/news/home/20260401906541/en/
Contacts
Rachael Trager, On Location
RTrager@tkogrp.com
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